Cinema Monolith

Reviews of movies from my giant DVD tower, and more.

The First Jaws Poster

And no, I don’t mean the one we all know and love from the summer of 1975, the version designed by artist Roger Kastel depicting a giant shark head and its giant set of razor-sharp teeth racing up to devour an oblivious female swimmer; I mean this one, which I happened upon while researching Jaws one-sheets for my previous Jaws Month post:

Jaws - poster pre-production
Weird, huh? According to a San Diego Reader article from 2012, this original poster concept for Jaws was created while the film was still in production. Looking at the tag line, I would guess pre-production: One man against a giant killer shark and a town that won’t face the truth sounds more like the story from the novel than the film. And with the author of the novel, Peter Benchley, credited as screenwriter (he was the first of many), and the fact that none of the three lead actors were listed, I’m guessing this was designed well before principal photography began.

Notice, too, the small inset within the one-sheet of the novel’s hardback release and its simple cover art, which to me is vastly inferior to the iconic artwork used for the paperback. As a bonus, I’ve included a closer look at that hardback cover below:

Jaws - book cover original

Okay, that’s enough weirdness for today. I’ll have another Jaws Month article posted this weekend, so be sure to keep your doll’s eyes peeled for that!

2 comments on “The First Jaws Poster

  1. Great find here. Don’t recall seeing this one though it may be in one of the many documentaries I’ve seen over the years. Keep the Jaws stuff coming. I remember as a kid I wanted some toy Jaws game that had stuff in its mouth and you had to remove one thing at a time till its jaws snapped at you and you lose.

    • Todd Benefiel

      I also remember that Jaws game…I have a vague recollection that my brother had it at one time, or at least some other ‘snapping mouth’ game similar to the Jaws one. Who knows, maybe Milton Bradley put out a Grizzly or Night of the Lepus game around that same time.

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